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Tuesday, July 08, 2008

Dischromatics at 'Nollywood Evolution'

Dischromatics was recently invited to address the "Nollywood Evolution" conference held at Passion TV in South London, and hosted by the UK Chapter of the Association of Movie Producers Nigeria (AMP UK). The event, entitled "The Way Forward, Doing It the Right Way", was held to push forward the development of the world’s third largest film industry, recently dubbed ‘Nollywood’, and was attended by many influential figures from the Nigerian film industry including Mr Olu Ajanoku of the Nigerian Film & Video Classification Board, and Dr. Diran of the Nigerian High Commission.

Pictured above is the "High Table" from Saturday's conference, with Dischromatics Chairman, Stewart Spencer seated far right next to Mr. Ajanoku.

Invited to the conference by Mr. Chucks Mordi (pictured above), Chairman of AMP UK and CEO of Livingstone Pictures (for whom Dischromatics produced the DVD release "Bleeding Rose" in 2007), the Abercarn-based company was represented by its Chairman, Stewart Spencer; its Sales Director, Gareth Spencer and its Sales Manager Alex Spencer. Stewart introduced Dischromatics to the audience, giving a little of the firms history and explaining the business ethos before passing the microphone to Gareth who addressed the cost and quality benefits of DVD over VCD, a pertinent question in the Nigerian market where nearly all titles are currently released on VCD-only, and anti-piracy solutions available including ARccOS copy-protection, Watermarking, Pit-Logos and various distinctive packaging options.

Dischromatics presence at the event was very well received and a further meeting with key AMP members including Mr. Mordi, Mr. Ajanoku and Dr. Diran is due to be arranged over the next couple of weeks at Dischromatics head office, where future working relationships between the Welsh company and the Nollywood film industry will be on the agenda. The burgeoning film market in Nigeria holds a great deal of promise, and with their high rate of film output and a commitment to quality and consistency in all aspects of production, Dischromatics is in an ideal position to fulfil the Nollywood film industry's requirements as its influence on the world stage increases.

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